Protein’s popularity continues to defy gravity. And with today’s health and wellness trends being what they are, the macronutrient’s prospects will likely remain lofty for some time. A recent report from San Francisco-based Grandview Research valued the global protein ingredients market at a healthy $29.42 billion in 2018, and it predicted a 7.5% compound annual growth rate (CAGR) for the category between 2019 and 2025.
But protein didn’t reach these heights by accident; an astounding amount of research and development (R&D), technical innovation and old-fashioned science helped make the latest generation of protein ingredients marvels of functionality and nutrition.