Back in 1918, H. Morton Perry launched the company that’s now known as Perry’s Ice Cream (Perry’s) with the purchase of a milk route in Akron, N.Y. He delivered fresh milk to customers personally, by horse and wagon. From the beginning, his mantra was: “Make sure you put in enough of the good stuff” — referring to not only the highest-quality product, but also the highest-quality service.
Not too many years later, H. Morton Perry crafted his first batch of ice cream on the kitchen stove, using his mother’s recipe. And when he began to market that ice cream, he made sure to include “enough of the good stuff” to delight new and existing customers of his dairy.