Nestlé Nesquik celebrates 70th anniversary with pop-up experience
‘Nesquik Milk Stop’ invites consumers to celebrate the flavored milk drink in an immersive event in Santa Monica, Calif.
Nestlé Nesquik, a brand of Arlington, Va.-based Nestlé USA, said it kicked off "The Nesquik Milk Stop," a week-long pop-up event at the Third Street Promenade in Santa Monica, Calif., on July 21 in celebration of its 70th anniversary.
To bring the event to life, Nesquik said it is teaming up with restaurateur and Cooking Channel's “Late Nite Eats” host, Chef Jordan Andino. Andino developed two exclusive Nesquik-based menu items, the Nesquik candied bacon milkshake and the Nesquik Berry and Banana smoothie, both of which will be served throughout the activation.