The campaign demonstrates dairy's impact on U.S. economy, states and local communities.
Most Americans know that milk and other dairy products are an essential part of a healthy diet. But less well-known is dairy's contribution to the health of the U.S. economy and the economies of every state across the country. A new storytelling campaign launched today by the U.S. Dairy Export Council (USDEC), the International Dairy Foods Association (IDFA) and the National Milk Producers Federation (NMPF) aims to shine a brighter, data-driven spotlight on the positive effects of dairy's economic engine.
The organizations said they are collaborating on a new campaign called "Got Jobs? Dairy Creates Jobs, Exports Create More.” Over the next year, they will share in-depth data and compelling narratives featuring hardworking dairy farmers, innovative dairy company employees, resourceful retailers and many others throughout the food supply chain at GotDairyJobs.org.