While processed cheese struggled, dollar and unit sales for cubed, shredded and refrigerated grated natural cheeses rose
Natural cheese continues to dominate in the cheese category. The natural cheese category showed dollar sales up 0.3% to $12.9 billion, while unit sales stayed at $3.9 billion, according to data from Chicago-based market research firm IRI for the 52 weeks ending Dec. 31, 2017.
Sales in the processed cheese category didn’t fare as well. Dollar sales decreased 1.9% to $2.9 billion, and unit sales were down 3.6% to 748.3 million.