A million-dollar bet fails to pay off for PepsiCo and the European Theo Müller Group.
Dairy Farmers of America is buying a yogurt plant in New York state from Müller Quaker, a partnership of German dairy giant Theo Müller Group and Quaker Oats, a unit of PepsiCo, according to published reports.
In “PepsiCo’s million-dollar bet on yogurt” published in the June 2014 Dairy Foods, Muller Quaker Dairy CEO explained why PepsiCo partnered with Müller instead of launching its own Quaker brand.