Perhaps there is nothing more versatile than specialty cheeses. Retailers who carry the product ring up more sales and promote the products throughout the stores. Those findings come from an analysis by the International Dairy-Deli-Bakery Association of Madison, Wis.
The trade group found that consumers who purchase specialty cheese have nearly double the basket size of the average shopper. IDDBA said that specialty cheese “strongly connects” to 83 store categories, which represent around 25% of total store sales and spans across 50% of store departments. For example, the cheeses connect with categories like: