Advances in knowledge about how the types and amounts of protein affect human health have ignited interest in consuming more protein as well as innovations in protein fortification. How can the dairy industry position protein-fortified products to the best advantage?
For starters, let’s consider consumers’ perceptions of protein-fortified products. Experts at Agropur Ingredients, La Crosse, Wis., have witnessed extremely positive reactions to both naturally containing and protein-fortified products.