As the processed cheese category continues to struggle and with natural cheese still winning with consumers, we ask: Are fancy cheeses the next big thing?
Sales of processed cheese were down 0.4% and unit sales were down 4.6%, in the 52 weeks ended July 13, 2014, according to Information Resources Inc. (IRI), Chicago. In the natural cheese category, dollar sales were up 4.2% and units up 2%.