Our nation’s schools have become a focal point for the debate on what foods and beverages constitute healthy eating. Where milk and milk products fall within this debate tends to vary, making it critical for professionals in the dairy industry to have the skills necessary to effectively serve as ambassadors for our products.
This is why Dairy Council of California recently embarked on a dairy advocacy training program to equip staff and board members with debate, persuasion and social tools to speak out successfully on behalf of dairy products and the dairy industry.