Package of the Month:<br>"New Bottle Can" Can Work with Milk
Success with Japanese soft drinks paves the way for the New Bottle Can to break its way into the U.S. beverage industry.
"The bottle enhances the traditional advantages of aluminum (i.e., superior barrier against light and oxygen, lightweight and unbreakable) with a reclosable feature, making it an ideal package for today's on-the-go consumer," says Bob Tettero, mgr., marketing, Ball.