"Many people want the health benefits of milk but they don't like the taste of plain milk. Quaker Milk Chillers enable them to get many of milk's nutrients in the form of a great-tasting beverage without all of the calories and sugar found in most flavored milks," says Chad Dick, dir. of marketing innovation, Pepsi-Cola North America. "So when it's time for a snack, we hope people will reach for Quaker Milk Chillers rather than a cookie or a candy bar."
Aseptically packaged in 14-oz single-serve plastic bottles, these new milk drinks are distributed at ambient temperature. They are intended for refrigerated sales in convenience stores, grocery stores, drug stores, mass merchandisers, school vending machines and select foodservice accounts. Sweetened with a blend of natural and no-calorie sweeteners, including sucrose, sucralose and acesulfame potassium, the beverages have a similar nutritional profile to plain 2% reduced-fat milk-an 8-oz serving is 130-140 calories, depending on flavor. Quaker Milk Chillers qualify for PepsiCo's Smart Spot™ symbol because they contain 45-50% less sugar than the leading flavored milks and are an excellent source of calcium.
Wells' Dairy Inc. , Le Mars, Iowa, introduces Lite 85® Yogurt Smoothies, which feature the same great taste of Lite 85 yogurt in a portable, 7-oz smoothie bottle. With less than 85 calories per serving, Lite 85 smoothies blend together fruit and nonfat yogurt for an indulgence everyone can enjoy, even while watching their weight. Blue Bunny's Lite 85 smoothies are available in four tantalizing flavors: strawberry banana, vanilla pear, strawberry and raspberry. Having debuted in early September, single bottles retail for $2.89-3.39.