An integrated design approach appears to be the next frontier for the fluid milk market, where the minimum input is used to get the maximum use of materials at the end. This can only come about by the value chain working together, namely raw materials suppliers, equipment manufacturers, e.g. of blow molding equipment, distribution equipment manufacturers, e.g. of crate packing equipment, processors/brand owners and retailers.
Over the last five years, there has been more thought and attention given to design and sustainability issues early on in the packaging process. This will become even more important in the future. So it is critical at the beginning of the development process to consider a package’s design, sustainability and end of life.