Crystal Creamery of Modesto, Calif., is the No. 1 milk brand in Sacramento. It aims to make its Humboldt brand a national player in organic ice cream. For CEO Frank Otis, managing two brands can be ‘tricky.’
Modesto-based Foster Farms Dairy, founded in 1941, knows a thing or two about names and brands. In 2007, it acquired Crystal Creamery of Sacramento, which traces its roots to 1901. Two years later, Foster acquired Fortuna-based Humboldt Creamery, which dates to the 1920s.
Sure, the Cheddar from the creamery is sharp, and some is even ‘seriously’ sharp. Investments in equipment, employee safety and sustainable manufacturing processes also enhance the reputation of this Northeast dairy processor.
The new guidelines support the consumption of reduced-fat dairy products. It is up to dairy marketers to figure out how to convince American adults to eat more. They fall short of the recommended three daily servings.
Ramar Foods started out serving Asian groceries. Now, after repositioning its Magnolia ice cream brand, the California processor is picking up mainstream retailers. Yet the third-generation management stays true to its Filipino roots.