Dairy Foods logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Dairy Foods logo
  • NEWS
    • DAIRY REGULATIONS
  • PRODUCTS
    • New Products
    • Butter
    • Cheese
    • Cultured Dairy
    • Frozen Desserts
    • Ice Cream/Novelties
    • Milk
    • Non-Dairy Beverages
    • Sales Data
    • Whey, Milk Powder
    • Dairy Alternatives
  • INGREDIENTS
    • Cocoa
    • Colors/Flavors
    • Cultures/Enzymes
    • Fiber
    • Gums, Stabilizers, and Texturants
    • Inclusions
    • Omegas/Lipids
    • Prebiotics
    • Probiotics
    • Sweeteners
    • Other
  • OPERATIONS
    • SUSTAINABILITY
    • Equipment
    • Processing
    • Packaging
    • Food Safety & Sanitation
    • Membrane Technology
  • MEDIA
    • Dairy Foods TV
    • Podcasts
    • Webinars
  • DIRECTORIES
    • Buyers Guide
    • Dairy Plants USA
  • MEMBRANE FORUM
  • MORE
    • Associations
    • Dairy Foods' News & Views Newsletter
    • Blogs
    • Case Studies
    • Classifieds
    • Custom Content & Marketing Services
    • Dairy Foods Store
    • Market Research
    • Supplier Spotlights
    • Tradeshows and Events
    • Strategy Guides
  • AWARDS
    • Dairy Plant of the Year Award
    • Breakthrough Award
    • Dairy Processor of the Year
  • EMAGAZINE
    • eMagazines
    • Archive Issues
    • Contact
    • Advertise
    • SIGN UP!
    • Columnists
    • Dairy 100
    • State of the Industry Report

    Powerful Protein

    January 1, 2007
    Powerful Protein
    by Lori Dahm

    Whey continues to expand its value beyond dairy.
    Whey ingredients have been on the radar of the dairy industry for the past several years, both because of the many emerging health attributes being discovered with regard to whey, as well as the functional improvements that whey ingredients can deliver in new products.
    At last, it seems that whey is coming into its own as an ingredient; numerous innovative new beverage products are using whey to deliver an amplified protein content, and whey is also being used in many of the newest trendy product formulations for its properties as a fat replacer. At the same time, the emerging health attributes that whey delivers continue to be researched, documented and published. These discoveries are fuel for more momentum and excitement surrounding the possibilities of whey.
    All told, the whey story continues to be one of growing promise within the dairy industry, as the latest research into product applications and health benefits are further brightening the halo around this once unwanted and unused byproduct of dairy manufacturing.
    In the Market
    Improvements in whey ingredients have been a major focus of development within the whey supply market within the past year. Most notably, whey proteins that are clear and water soluble have paved the road for the introduction of new protein waters which contain whey.
    For the specialized niche of the body-builder athlete, a protein water beverage that boasts 20 grams of protein, delivered by a whey ingredient, was introduced by Stacker 2, Andover, N.J., in 2006. A more mainstream example introduced in June came from Kellogg’s, Battle Creek, Mich. Kellogg’s Special K20 Protein Waters use whey ingredients as the protein source, and each 16-ounce bottle offers 5 grams of protein and only 50 calories, in three flavor varieties: Strawberry Kiwi, Lemon Twist and Tropical Blend.
    “Some of the most innovative new products using whey are the protein waters, which have spilled out of the sports-nutrition beverage market to become more mainstream and appeal to the general consumer,” says Eric Bastian, director of research and development at Glanbia Foods Inc., Twin Falls, Idaho. “These clear beverages, which must be clear in order to be labeled as ‘water,’ certainly have lower levels of protein than the sports-nutrition beverages that are developed to deliver the biggest slug of protein possible in a beverage. These new protein waters still manage to offer the benefits of a high protein load in a form which highlights the clarity of the beverage product.”
    The latest iterations upon whey ingredients allow for improved solubility in beverages in the clear water format, but also in other beverage applications with a wider range of pH levels than was previously possible. This is a new development; until the past year, whey ingredients were most easily used only in low-pH beverages such as smoothies and yogurt drinks because the protein would settle out of solution in the mid- and high-pH beverage applications.
    “We have some proprietary whey ingredients developed for the mid- and neutral-pH range because, in general, whey protein products have not proven as stable in those environments,” Bastian says. “We have worked to develop a 100 percent whey protein product that can be part of a neutral pH product without negative effects that typically correspond to those environments. Our newest whey protein ingredients can go through aseptic heat treatment without having the protein denature, aggregate and fall out into a sludge at the bottom of the beverage container.”
    Again, a product that hails from the sports-nutrition realm is Muscle Milk, a neutral-pH beverage that uses whey protein isolate and casein to amplify the protein content. Muscle Milk boasts 30 grams of protein and is billed as the ideal supplement beverage to consume before a workout for maximum muscle build and low body fat.
    Speaking of fat, another new and innovative use for whey ingredients within the past year which has more relevance to the mainstream market than the athlete niche was Slow Churned ice cream from Dreyer’s/Edy’s.
    “Whey protein is a great fat replacer, and in November Edy’s came out with a Slow Churned Peanut Butter ice cream that has whey protein in it,” says Sharon Gerdes, technical support consultant at Dairy Management Inc. (DMI), Rosemont, Ill. “Then in December, in the prepared meal category, there was an introduction of a chicken and alfredo product that included whey protein in the pasta sauce, utilizing the functional attributes whey imparts to microwave meals. Whey proteins are being used in new formulations that span many categories.”
    Lowfat yogurts are another new product incorporating whey for its ability to function as an effective fat replacer, and, of course, nutrition and energy bars continue to be a prime category using whey as an ingredient for its high protein content.
    “The reason whey is used so often in bar applications is because it offers a beneficial texture for extrusion purposes, although a problem is that some whey proteins will eventually cause hardness in the bar over its shelf life,” Bastian says. “We have done much development work to create whey ingredients that maintain the rheology that is desired for extrusion of the bars and will at the same time maintain the softness throughout the shelf life of the bar.”
    Whey has been exported for some time, and this is also starting to become a bigger market opportunity.
    “Global perception of whey concentrates being an excellent source of protein has improved to the point that many overseas governments are including WPC80 in school breakfast rations,” says Peter Gutierrez, international sales director at Agri-Mark Dairy Proteins, Onalaska, Wis. “This is especially surprising when one considers the increasing amount of WPC being sent to Third World countries.”
    Other novel new products that incorporate whey include a new sports gel that includes whey as the protein source, and Biochem’s Organic Greens and Whey Powder, which incorporates “organic greens” and whey protein isolate.
    “There are several reasons that whey ingredients are being used in more and better products, but it comes down to the multiple benefits delivered by whey: flavor, function and nutrition,” Gerdes says. “There were over 6,000 new products introduced last year that include whey ingredients. Across the board, whey is so versatile — it’s a high-quality source of protein and nutrition, and delivers valuable functional benefits in applications.”
    To Your Health
    The health story behind whey is no small potatoes, either. The effect of whey upon muscle synthesis, muscle accretion and the maintenance of lean muscle mass is relatively well known in the industry, and this effect certainly has been embraced by the body-builder athlete community.
    Breaking research news centers upon the satiety benefits that are delivered by whey protein, and emerging science and research is pointing toward blood pressure regulation being possible due to whey.
    “One of the most exciting areas of recent research upon the health benefits of whey protein was a recently published study about hypertension demonstrating that hydrolyzed whey protein has blood pressure-lowering effects,” says Pete Huth, director of regulatory affairs at DMI. “Hydrolyzed whey protein is whey that has been enzymatically treated to release bioactive peptides. Study subjects who were fed 20 grams of hydrolyzed whey protein per day had significantly reduced diastolic and systolic blood pressure.”
    The peptides produced in the hydrolization of whey improve the ability of the blood vessels walls to dilate, through the inhibition of angiotensin converting enzyme (ACE), an enzyme responsible for blood vessel constriction. It is believed this is the reason for the positive effect upon blood pressure in these studies.
    Other emerging areas are suggesting that whey protein may also be beneficial in impacting glucose and insulin response in people who are pre-diabetic (often called metabolic syndrome) and are experiencing insulin resistance.
    The final frontier for whey research studies and the dissemination of that information to consumers at large may lie at the hands of the government. There is an imminent need for official labeling claims for whey if this ingredient is going to gain the necessary credibility to be widely accepted by consumers.
    “Everyone wants to make a strong label claim for whey, and that is where the science and the regulatory will have to come together in the near future. For example, in the area of weight management, there are numerous studies demonstrating whey’s beneficial benefits,” Bastian says. “The Federal Trade Commission is looking closely at statements being made related to weight management, and this is one of the most critical issues today. So from a regulatory standpoint, it is imperative to ensure there is proper documentation before a claim can be made on the label.”
    Whey and Satiety
    Emerging research points to a potential new role for whey protein: helping people feel full longer so that they eat less.
    In a recent study led by Dr. G. Harvey Anderson, professor of nutritional sciences at the University of Toronto, healthy young men were given a 200-calorie beverage containing about 45 grams of sweet whey protein one hour before a pizza meal. This whey protein beverage more effectively reduced the amount of pizza that study participants consumed afterwards than did equivalent amounts of carbohydrates, egg protein or water (the control). Whey protein “suppresses short-term food intake and stimulates satiety mechanisms,” Anderson said this past summer at a symposium sponsored by Dairy Management Inc. at the IFT Annual Meeting and Food Expo.
    Further research is needed, possibly centering on the effect of the glycomacropeptide contained in sweet whey protein, Anderson said. In addition, Anderson would like to investigate the dose most effective for the satiating effect.
    To learn more about nutritional benefits of whey protein and formulating products with whey ingredients, visit www.innovatewithdairy.com

    Share This Story

    Looking for a reprint of this article?
    From high-res PDFs to custom plaques, order your copy today!

    Recommended Content

    JOIN TODAY
    to unlock your recommendations.

    Already have an account? Sign In

    • Lifeway Organic Kefir in different flavors inside a refrigerated grocery shelf.

      Dairy Foods names Lifeway Foods 2025 Processor of the Year

      Lifeway Foods donates $10,000 to wildfire victims,...
      Innovation
      By: Brian Berk
    • Two female farmers are standing in a field, holding a large milk canister, looking at several cows at dairy farm.

      Honoring Women Leaders Shaping the Dairy Industry

      For the fourth consecutive year, Dairy Foods is proud to...
      Innovation
      By: Barbara Harfmann
    • Main feature for State of the Industry with dairy products album cover with a gradient circular--patterned backgorund.

      2025 State of the Dairy Industry

      Welcome to the 2025 State of the Industry report. For...
      Sales Data
    Manage My Account
    • eMagazine Subscription
    • Dairy Foods News & Views Newsletter
    • Online Registration
    • Manage My Preferences
    • Subscription Customer Service
    • Connect with Dairy Foods

    More Videos

    Popular Stories

    Close up of a whipped frozen dessert with a light green color.

    The keys to high-protein dairy formulations

    A young Asian mother holding her son and a sippy cup, an older woman is in the blurred background.

    Finding the right infant formula is crucial to a baby’s growth and development

    A row of Frios Gourmet Pops with a tie dye pattern as a background.

    How Frios Gourmet Pops delivers happiness

    Outlook Report: Women in Dairy

    Products

    Probiotic Ice Cream: Science and Technology

    Probiotic Ice Cream: Science and Technology

    See More Products
    Let's Talk Dairy podcast promo

    Related Articles

    • Powerful Yogurt's new high-protein drink with Greek yogurt

      See More
    • Powerful Yogurt first Greek yogurt in U.S. targeted to men

      See More
    • Dairy and cultures make a powerful beverage duo

      See More

    Related Products

    See More Products
    • processing tech.jpg

      Processing Technologies for Milk and Milk Products: Methods, Applications, and Energy Usage

    See More Products

    Events

    View AllSubmit An Event
    • July 28, 2016

      Optimize Whey Protein Isolate Production: Discover New Opportunities from Whey Protein Phospholipid Concentrate Research

      On Demand Production of Whey Protein Isolates (WPI) have always been hampered by the creation of pro-cream. This occurs as a byproduct during the microfiltration step to remove the remaining cream in Whey Protein Concentrate to achieve 90% WPI. However, new advancements in WPI processing equipment alongside research conducted at the Wisconsin Center for Dairy Research, has helped increase value, awareness and applications for the use of Whey Protein Phospholipid Concentrate (WPPC).
    View AllSubmit An Event

    Related Directories

    • Lynn Proteins

    ×

    Stay ahead of the curve. Unlock a dose of cutting-edge insights.

    Receive our premium content directly to your inbox.

    SIGN-UP TODAY
    • RESOURCES
      • Advertise
      • Contact Us
      • Directories
      • Store
      • Want More
    • SIGN UP TODAY
      • Create Account
      • eMagazine
      • Newsletter
      • Customer Service
      • Manage Preferences
    • SERVICES
      • Marketing Services
      • Reprints
      • Market Research
      • List Rental
      • Survey/Respondent Access
    • STAY CONNECTED
      • LinkedIn
      • Facebook
      • YouTube
      • X (Twitter)
    • PRIVACY
      • PRIVACY POLICY
      • TERMS & CONDITIONS
      • DO NOT SELL MY INFORMATION
      • PRIVACY REQUEST
      • ACCESSIBILITY

    Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

    Design, CMS, Hosting & Web Development :: ePublishing