It seemed like any other day in the school cafeteria – except for one small change. Instead of the usual gable-top milk packages, students at 18 Colorado elementary and middle schools were offered white and chocolate milk in aseptic packaging during the 2015-2016 school year. The response from students was enthusiastic.
By the end of this pilot milk program, there was a 58% increase in elementary school students choosing milk and milk consumption among middle school students doubled. The additional milk consumption had other benefits: daily lunches served by the schools rose 6% and logistical control, efficiency and flexibility also increased.