It appears that consumers want to have their tea and coffee — and drink it too. The numbers are looking good for makers of refrigerated and ready-to-drink tea and coffee. The dollar and unit sales across these categories are up all around.
In the 52 weeks ended Aug. 10, 2014, the tea/coffee ready-to-drink category’s dollar sales were up 5.8% to $4.4 billion and units were up 4.3% to 2.2 billion, according to Information Resources Inc. (IRI), Chicago. In the corresponding refrigerated teas/coffee category, dollar sales were up 9.5% to $1.1 billion, with units up 8% to 501.2 million.