Ben & Jerry's unveils a new ice cream “Core” line
Ben & Jerry’s announced its brand new Core line in February, modeled off Ben & Jerry’s original Core flavor — Karamel Sutra. The concept includes a core center down the middle of each flavor, which complements the other two ice creams in the pint.
The flavors were created by Ben & Jerry’s team of Flavor Gurus at the company’s headquarters in Vermont. The four new Core flavors are:
- Hazed & Confused: chocolate & hazelnut ice creams with fudge chips and a hazelnut fudge core
- That’s My Jam: raspberry & chocolate ice creams with fudge chips and a raspberry core
- Peanut Butter Fudge: chocolate & peanut butter ice creams with mini peanut butter cups and a peanut butter fudge core
- Salted Caramel: sweet cream ice cream with blonde brownies and a salty caramel core
All four of the new ice cream flavors are available in stores now for a suggested retail price of $4.39 per pint. Handmade Core Sundaes featuring a core of hot fudge or caramel between your two favorite flavors will be available in Ben & Jerry’s Scoop Shops beginning this spring.
Ben & Jerry’s also announced that the Core line is the first full line of Ben & Jerry’s innovations to be 100% Fairtrade-certified and made with Non-GMO sourced ingredients. For more information about the Cores, or Ben & Jerry’s commitment to transition fully to Fairtrade-certified and non-GMO sourced ingredients in 2014 please visit www.benjerry.com.
Ben & Jerry's, Burlington, Vt., is a subsidiary of Unilever.
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