When you listen to the buzz in the cultured dairy aisle, it’s hard not to hear a lot about Greek yogurt, as its popularity continues to drive growth for the category. But the story goes beyond just Greek yogurt; it’s about what this spotlight is doing for the category as a whole. Yogurt is hot and consumers’ interest doesn’t show any signs of waning soon. Whether the talk is about high-protein, exotic flavors, healthy alternatives for dessert, convenient snacking or being used as an ingredient — yogurt is answering the call.
But the story in yogurt isn’t just about the explosion in fruits and flavors. Processors are innovating with packaging as well, using single cups, cups with sidecars, squeezable pouches and multipacks (often created on form-fill-seal equipment).