Israel’s Lipogen Ltd., will launch its latest, improved formula of Lipogen PS phosphatidylserine functional ingredient at the IFT show in Anaheim, Calif., on June 7.



Israel’s Lipogen Ltd., will launch its latest, improved formula of Lipogen PS phosphatidylserine functional ingredient at the IFT show in Anaheim, Calif., on June 7. The improved Lipogen PS is specifically designed for functional dairy milk and yogurt drinks. The new formula also is now offered to producers of functional milk powders, as it can be easily applied to dairy premixes, in blending or other milk processing.Lipogen successfully developed its PS line for milk applications to utilize standard dairy production equipment and procedures. The inclusion of PS does not affect end-product taste, texture or mouthfeel. The new formulation is based on Lipogen PS, which has had FDA GRAS approval since 2006. “PS is naturally found in human breast milk and is an essential natural building-block material of the brain” says David Rutenberg, CEO of Lipogen. “Unfortunately, milk products lack this ingredient. Compared to other dairy PS solutions the new formula is a technological step forward. Lipogen PS now enables an effective production of functional PS for milk and yogurt drinks processed on standard dairy equipment lines, and allows food manufacturers to offer innovative brain-support functional products at a minimal production cost.”

PS (phosphatidylserine) is a natural phospholipid found in the brain. It is considered an important part of brain-cell membranes and has been shown to have a role in slowing, and even reversing, some forms of age-related cognitive deteriorations (such as short-term memory loss) and improving others, such as the ability to learn new tasks.Lipogen, a leading PS (phosphatidylserine) developer since 1992, focuses on creating solutions for dietary supplements and functional foods and beverages that improve brain function and mental health. All Lipogen products are vegetarian, solvent-free, and kosher-certified.

Visit us at the 2009 IFT show, Booth 412.

Lipogen Ltd.
+972 544 522 355
www.lipogen.co.il