Emmi acquires Roth Käse USA
Emmi has been successfully marketing Swiss cheese in the
Swiss premium cheese and American specialties. The parties have agreed not to disclose
the purchase price.
Emmi plans to reinforce its market position as the leading producer of Swiss cheese around the world, with a special focus on
Roth Käse is among the 10 leading
For many years, Emmi has been a successful importer of Swiss cheese in the
Both companies are focused on joint growth, but will continue to operate as separate entities in the future. Emmi holds a strong position in the retail sector with Swiss cheese, primarily Le Gruyère AOC and other specialties such as Emmi Kaltbach Cave-Aged. Roth Käse, meanwhile, has a solid market standing with American delicacies in the growing foodservice industry. Their cooperation over the last three years has revealed that, with a broader, more balanced product range, Emmi and Roth Käse can fortify their position while increasing sales opportunities for the entire product line throughout all distribution channels.
The acquisition of Roth Käse taps new sales channels for the Swiss cheese line in the foodservice sector. The
In January 2006, Emmi purchased a minority shareholding in Roth Käse and has been its partner for three years. Fruitful cooperation, Roth Käse’s steady growth over the past few years, promising long-term growth prospects on the
the acquisition. “We feel that Emmi is an ideal partner and will complement our product range very nicely. We are confident that our company will flourish with Emmi in the future, thanks to 2/2 multiple synergies,” said Fermo Jaeckle, one of Roth Käse’s founders and its largest shareholder.
Roth Käse USA Ltd. was founded in 1991 by Fermo Jaeckle and Felix and Ulrich Roth with the aim of producing high-quality specialty cheeses and distributing them in the
Emmi is the largest Swiss milk processor and one of the most innovative premium dairies in
For more information on Roth Käse, visit www.rothkase.com.