Dessert Maker Finds Success with Square Deli Containers
With products in over 600 stores and almost eight million units sold each year, Allison's Gourmet Kitchen, Moore, Okla., has tasted quite a bit of success.
When Herb Grimes started Allison's in 2003, he knew that the success of his company's products would not hinge on taste alone. Although fully confident that his prepackaged deli products were superior, Grimes, Pres./CEO, knew it was critical to consider the whole presentation. When it comes to gaining quality acreage on store shelves and moving product into consumers' hands, Grimes knew that packaging would be key.